DALLAS, Texas - March 19, 2005 - Shoom Inc. introduced at NEXPO today eClaims and ePayments, the latest additions to its EasySuite software. Shoom’s product suite to digitize and simplify ad fulfillment also includes eAd Delivery, eProofs, eTearSheets, ePaper, and eInvoices.

• eClaims allows co-op advertising services to produce e-claim invoices that link directly to corresponding eTearSheets for proof of performance. (See eTearSheets below.)

• ePayments enables advertisers to click and pay eInvoices through a third-party electronic payment solution. (See eInvoices below.)

• eAd Delivery allows advertisers to post ads as PDF files to Shoom’s Ad Express servers, where they are available immediately to publishers internationally. Both advertisers and publishers can see the status of files at any given moment.

• eProofs delivers fast, accurate, and easy ad proofing and approvals. Publishers can post proofs online and get approvals from anywhere instantly.

• eTearSheets is a Web-based service that delivers keyword-searchable thumbnail images of newspaper pages on publication day. It was the first truly hosted proof-of-publication system and requires no capital investment for full implementation. eTearSheets integrates seamlessly into a publisher’s current workflow to capture PDF pages and ad metadata, create database links to ads, and send e-mails to advertisers containing links to their ad pages in one or more publications. Advertisers need only have Internet access with a standard browser.

• ePaper applies the same PDF files used to produce eTearSheets to provide a seamless entrance into an electronic-paper solution powered by Tecnavia.

• eInvoices works with the eTearSheets service to deliver invoices and statements over the Internet quickly, accurately, and securely.

Shoom also presented its eTearSheets Web site in a new Spanish version to accompany its English and French versions.

Additionally, Shoom demonstrated version 2 of its Ad Measuring Tool. Expanded features allow users to work in English, French, and Spanish and choose desired precision level and column measurement. The application self-installs and supports Mac OSX, Mac OS 8-9x, and all Windows platforms. Shoom offers user’s manuals for all versions and languages.

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Shoom Inc. and its Ad Express subsidiary develop and market Web-based solutions for publishers and advertisers. The company's team of marketing professionals, database developers, and software engineers combines its skills with proprietary development tools and modules to build infrastructure software integrated with Web backend systems. Shoom also operates and maintains network servers that connect its suite of products with more than one thousand newspapers throughout North America. For more information, please visit our Web site at www.shoom.com or contact us at sales@shoom.com or 800-446-6646.

Tecnavia is a leading technology provider in the prepress industry. With offices in the U.S. and Europe, Tecnavia serves clients in more than 100 countries. Tecnavia’s NewsMemory solution, an electronic edition and archiving service, makes it easy for publishers to create a low-cost, usable e-edition. NewsMemory is a turnkey solution that adapts to the newspaper’s workflow and seamlessly integrates with existing technologies.